What support does Shandong give cross-border e-commerce exporters, and which cities are pilot zones?
Shandong's main provincial document is the "Several Measures to Support High-Quality Development of Cross-Border E-commerce and Market Procurement Trade" (山东省支持跨境电商和市场采购贸易高质量发展的若干措施), issued by 10 provincial departments as 鲁商字〔2025〕143号 on 2025-11-22; it supports promotion costs at no more than 70% but sets no amount caps. All 16 prefecture-level cities in Shandong are national cross-border e-commerce pilot zones. The only city-level amounts we could confirm are from Qingdao: up to RMB 1,000,000 for a provincial key public overseas warehouse builder, and up to RMB 2,000,000 for a public-use warehouse. Apart from the 70% ratio, the provincial text states no amounts.
- Applies to
- Overseas buyers who want to understand how Shandong suppliers may be supported, and Shandong-based exporters.
What the details cover
- The short version
- Policy list
- Logistics support
- Where it is published
- What it means for buyers
- Still uncertain